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City starts new ticketing business to manage live events

SaskTix.ca replaces Ticket Rocket, the New Zealand-based company that handled ticketing for Moose Jaw before it stopped making payments to the municipality
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A crowd at a rock concert

The City of Moose Jaw has launched a new ticketing business called SaskTix.ca that, in partnership with an American-based company, will manage every event at all entertainment and recreation venues here and potentially across the province.

Paciolan, an Irvine, Calif.-based business that provides ticketing and marketing solutions for live entertainment, has teamed up with the municipality to power SaskTix.ca, according to a news release. The company will provide comprehensive digital ticketing and marketing solutions for all events at Mosaic Place, the Moose Jaw Ford Curling Centre, the Cultural Centre, the Mae Wilson Theatre and the Moose Jaw Exhibition Company.

SaskTix.ca will take advantage of advanced mobile ticketing experiences that Paciolan will power, the release continued. Fans can purchase mobile tickets, have them delivered via text message, scan them upon entry with their phone, or seamlessly transfer or exchange tickets for events they cannot attend. This contactless technology also enables fans to enter a venue safely without printing or touching paper-based tickets.

The ability to print out tickets is likely to be still available.

This new ticketing system replaces Ticket Rocket, the New Zealand-based company that handled ticketing for Moose Jaw for years before it became incapable of making payments to the municipality and was summarily fired.

The exhibition company does not hold many events that require tickets, but will attempt to work with Paciolan to use SaskTix.ca for any future activities, general manager George Fowler told the Moose Jaw Express. The annual fair is the one event where the Midway operator produces — and requires — physical tickets.

“Going forward — I don’t know if there will be a fair this year or not — it would be something we could look at, that maybe we could use the tickets that could be produced out of that (SaskTix.ca) system, rather than (the Midway operator’s) tickets,” Fowler continued.

The general manager added that the exhibition company will work through the new kinks of the system and attempt to support it as much as possible.

Spectra Venue Management Services, which oversees Mosaic Place, is excited to bring online the new ticketing business to serve Moose and the surrounding area, Ryan MacIvor, general manager of Spectra Venue Management Services and SaskTix.ca, said in the news release. Paciolan is a great fit for Spectra’s business model, while fans will enjoy this advanced ticketing and marketing technology.

Paciolan has a proven track record with many venues across Canada and North America, so the city looks forward to using this technology to provide a state-of-the-art experience for fans, the news release said. The municipality could also share this ticketing and marketing software throughout Saskatchewan, including with sports groups, festivals, theatres and any events that require a safe, secure and locally-backed platform to assist their ticketing functions.

Paciolan is excited to work with Moose Jaw and Spectra to offer a higher experience for fans, said president/CEO Kim Damron. The company looks forward to working closely with the SaskTix.ca team to re-engage the community through customized ticketing and marketing solutions for years to come.

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