Cranberry Consignment unveiled a new space on High Street earlier this month, after interest at its previous address in the Hammond Building started exceeding its limit.
Located at 39 High Street West, Cranberry Consignment now has a bright, recognizable storefront that owner Christine Keck said is hard to miss.
“We’ve seen a huge increase in traffic so far, and being street-side is like a game-changer for the store,” said Keck. “It's got some bright teal paint, which we’re loving, leftover from the previous owner but it's working really well.”
Keck said the decision to move into a bigger and more visible spot downtown was a natural expansion, as the second-hand store has proved to be a popular idea with Moose Jaw since opening its doors in November.
“We were kind of using the upstairs location as a tester, to see if a consignment store was something that would work in Moose Jaw,” said Keck. “And we found that it was definitely taking off and people were excited about it.”
Everything still operates much as before, with Cranberry Consignment open to taking high-quality clothing and accessories from residents to sell on consignment in the storefront.
One big difference at the new location is that consignors can now drop their items off right in store, Mondays through Fridays, instead of at sister boutique Cranberry Collective.
But the biggest point of excitement is the space, said Keck. The new Cranberry Consignment has more room, which means it's able to stock more high-end items to flush out its already wide selection.
“We can have more product, take on more consignment, and it's great. It's kind of a whole new setup, completely different from what we had upstairs,” said Keck. “We’ve got a pair of Burberry boots in, which are pretty amazing, and lots of Coach and Tory Burch and some pretty exciting brands happening in the store.”
Keck feels confident that the expansion is the right step, as shoppers continue to be on-trend with the idea of shopping sustainably.
“We put a lot of money and investments into our closets, and I think this is a really great option for people to get some of that investment back,” said Keck. “Plus there’s the whole cycle of (clothing) going to a new home instead of the garbage.”
More information about Cranberry Collective and Cranberry Consignment is available at cranberrycollective.ca, where shoppers can peruse and purchase from both store’s selections online, or by visiting their respective Facebook pages.
