MOOSE JAW — Customers at A&W’s Lakeview Road location helped take a bite out of multiple sclerosis (MS) last week, as the franchise joined restaurants across Canada for the 17th annual Burgers to Beat MS campaign.
The nationwide event took place recently, with $2 from every Teen Burger purchase donated directly to MS Canada. This marked the culmination of a month-long campaign that encouraged patrons to round up their purchases or donate at the counter to support people living with MS and fund critical research.
“Today we’re having (Burgers to Beat) MS Day, an annual event for A&W, and we’re giving $2 to MS Canada for every Teen Burger sold,” said Glenn Cagampang, manager of the Lakeview Road A&W in Moose Jaw. “That helps with MS research and (hopefully one day) curing the disease.”
Cagampang said the community once again stepped up to support the cause, with nearby hotels, car dealerships, and other businesses placing bulk advance orders for their staff. With help from the Moose Jaw & District Chamber of Commerce in spreading the word, the restaurant fulfilled more than 300 Teen Burger orders on top of its regular daily traffic — an effort that significantly boosted the day’s fundraising total.
“I’m so thankful to the Moose Jaw Chamber of Commerce … and to our adjacent businesses … who ordered (Teen Burgers) for their employees …,” he said.
While fundraising totals won’t be known for a while, Cagampang estimated the store had already raised about $1,500, through a combination of donations and Teen Burger sales made since earlier.
Burgers to Beat MS Day is a highlight of the broader summer campaign, which spans four weeks each year and aims to raise funds and awareness. Canada has the highest rate of MS in the world, with an average of 12 people diagnosed with the disease each day, according to MS Canada.
Cagampang said supporting MS Canada is part of the store’s wider commitment to the community.
“I would like to thank the community for helping us every year to raise funds for MS Canada, and to raise awareness about the disease,” he said. “We want to be involved in the community. A&W Lakeview Road is committed to helping … not only on MS Day, but whenever the community needs help.”
He added that many of the store’s regular customers have made their support a tradition.
“We’re getting business from the community … not only from highway travellers, but we have our regulars here too,” he said. “So thank you for patronizing our A&W brand. We pride ourselves on being fast, friendly, serving hot food, and being clean — we pride ourselves in having the cleanest bathrooms on Highway 1 (and) we’re trying our best to live up to these standards.”
Those who missed the in-store event can still support the cause online. Donations can be made directly through MSSP.DonorDrive.com/BurgersToBeatMS2025, where Canadians can contribute to MS research and support services year-round. Every dollar raised helps MS Canada deliver critical resources, peer support, wellness programs, and research initiatives aimed at improving lives and ultimately finding a cure.
So far, around $914,484.60 has been raised through the national campaign.
For more information about MS research, visit MSCanada.ca.
Cagampang’s A&W franchise is located at 1700 Lakeview Road.